The best Latino moments, trends and memes of 2021


Amidst the tense and continuous headlines on Covid-19, politics and economics, memorable events related to music, people and trends have made us smile this year. Here’s a look at some of our favorite moments in 2021.

Hottest Latin Tour of Summer

Earlier this year, legendary Mexican regional band Los Bukis sparked reunion speculation during a live concert hosted by band frontman, Mexican icon Marco Antonio Solís. A few weeks later, the group released a new clip for their hit “You Carcel”, Adding further fuel to the rumors. On June 14, Solís and Los Bukis made headlines by announcing their reunion tour, Una Historia Cantada.

For the first time in 25 years, all of the original band members have taken the stage together. The sold-out show took place at SoFi Stadium near Los Angeles on August 27. Nine shows and six towns later, the group’s reunion ranked sixth on Pollstar’s Top 100 World End-of-Year Tours, selling over 350,000 tickets and grossing nearly $ 50 million.

“It’s historic for us,” said Solís in a interview with people in June. “Parents of young people listen to Los Bukis and connect with the feeling and the songs.”

Fittingly, a trend ignited on TikTok in which kids offered their parents tickets to the reunion tour; because of fathers day, many dads had heartwarming reactions.

Time to try Abuela’s cuisine – on TikTok

From tortas de asada (roast cakes), Puerto Rican jibarito sandwiches and Cuban crackers, Latino TikTok users shared their culinary and cultural prowess on TikTok.

The first year of the Covid-19 pandemic forced millions of people inside, closed restaurants and bars, and prompted Latinos who had more time to jump on the platform and share their favorite recipe from their family or their country of origin.

Users such as @latinduckskitchen (André Nicole), @jennymartinezzz (Jenny Martinez) and @robegrill (Roberto Morales) shared some of their favorite dishes, helping them amass millions of views and followers. It was very popular and it allowed us to continue in 2021.

Memes, Latin style

What could be more fun than Latin memes?

Perhaps one of the most memorable memes comes from President Joe Biden’s inauguration. Vermont Senator Bernie Sanders was spotted sitting in a folding chair with his arms and legs crossed, wearing oversized mittens – and it generated thousands of memes on social media.

Many Latinos have circulated one meme in particular: Tío (Uncle) Bernie is seen wearing a Virgin Mary poncho. The caption read: “Tápese (Cover up) Tio Bernie.” It was one of the many classic memes that transpired that day.

The monumental historic year of Messi

For the many Latinos who live and breathe football – think of the “Ted Lasso” mainline “Fútbol c’est la vie!” – it was a big deal when, after more than two decades, Lionel Messi’s tenure with FC Barcelona came to a dramatic end.

In the end, the club couldn’t afford the Argentinian phenomenon, although both sides tried to extricate themselves. Messi was the club’s all-time top scorer, scoring 672 goals. He assisted at 288 and helped lift 35 trophies – which is just a brief summary of his record breaking resume.

In August, Messi found a new home in France, joining a star team from Paris Saint-Germain on a two-year contract and reuniting with his former FC Barcelona teammate and close friend Neymar Jr. The forward opted to use the No. 30 jersey instead of the No. 10 he had used for most of his career. The new number represents the first he wore at FC Barcelona.

Despite Messi’s shocking and emotional transfer, he eventually found international success. With a 1-0 victory over South American rivals Brazil, Argentina won the 2021 Copa América trophy, sealing Messi’s first international title, a feat they have missed in his illustrious career.

Messi ended 2021 by winning his seventh Ballon d’Or – widely regarded as the most prestigious individual award a football player can receive – putting him two wins ahead of Cristiano Ronaldo, who has the second most. For his legions of fans, he did not disappoint.

Bad Bunny’s streaming domination

For the second year in a row, Puerto Rican musician Bad Bunny was the most featured artist on Spotify, the world’s largest streaming service, with over 381 million users.

Spotify Yearly Envelope The campaign revealed that Bad Bunny led global flows, with more than 9.1 billion in 2021, beating Taylor Swift and South Korean K-Pop group BTS for the top spot.

Bad Bunny recently held their first live performance in over a year in Puerto Rico, celebrating their success and the Boricua culture. In early 2022, fans will line up to see him touring North America for El Último Tour del Mundo, which is also the name of his 2020 album.

Latinx: Love it or leave it?

During a year filled with diversity and inclusiveness, there has been a lot of debate surrounding the word “Latinx”. The term gender-neutral has been in use since the early 2010s and is intended to replace the more masculine and feminine terms “Latino” and “Latina”.

While many young people, progressives and others have readily adopted the word, it has become the subject of much discussion – and polls.

A recent poll found that 40 percent of Hispanic voters said the term bothers or offends them and that it could even decrease voter turnout among some Latinos if a politician or political organization used the term. The president of the League of United Latin American Citizens recently advised the organization to remove the term from its communications, saying it was “very different” in the Latin American community.

But that might not be as polarizing as it sounds: while a summer Gallup poll found that only 4 percent of Hispanic adults said they preferred Latinx, 57 percent said they had no preference.

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