Scott Cash said he was always amazed when he watched a crowd at the start of a We Are The Kingdom concert and even saw a fan looking back.
The group member described the moment as “utter chaos of the heart.”
âIt’s absolutely overwhelmingâ¦ the fact that there are hundreds or thousands of people out there to see us,â Cash said last week.
âWe really believe We The Kingdom isâ¦ everyone in this room singing songs together, having fun, sharing the whole range of emotions togetherâ¦ (that’s) the purpose of the group,â said he continued with a sense of wonder in his voice.
Cash will experience that moment Thursday night when the band opens on the main stage ahead of KING & COUNTRY and kicks off the Alive Music Festival at Atwood Lake Park. The Christian-oriented festival runs until Sunday and features a diverse mix of over 30 bands and musical artists, including headliners Skillet, TobyMac and Switchfoot.
For more information on tickets and camping accommodations at the Alive Music Festival, visit www.alive.org/ticket-options
Participants from all 50 states are expected, with up to 15,000 fans per day, said Bill Graening, who hosts the festival with his wife, Kathy. Last year’s festival was canceled due to the pandemic.
Billboard # 1 Songs
The origins of We The Kingdom can be traced back to a youth camp in Georgia through the Young Life ministry.
The multigenerational family group consists of Scott and his brother, Ed Cash; Ed’s daughter, Franni Rae Cash; his son, Martin Cash; and close family friend Andrew Bergthold.
Scott Cash had asked the other four to help him lead worship at the camp, and they got together late one night to write a song about the beauty of God’s love to teens.
From there was born a Christian but eclectic musical identity. Songs and styles range from modern cult, rock, pop and country to folk.
Two songs from the band’s debut album, “Holy Water”, reached No. 1 on Billboard’s Christian Airplay charts last year, including “God So Loved”.
In October, We The Kingdom won the Dove Award for New Artist of the Year from the Gospel Music Association. The group also received a Grammy nomination for Best Contemporary Christian Music Album.
Now the band are excited to be on tour until November, including as headliners while opening for Zach Williams and other artists. Venues include theaters, churches, state fairs, arenas, and amphitheatres across the country, including Michigan, Indiana, Pennsylvania, Iowa, Georgia, Texas, and California.
âWe felt like something was missing from our lives a bit,â Bergthold said of the lack of live concerts during the pandemic. “So it’s cool to be back on the road singing for people and getting involved that way.”
Earlier this month, the band released âLive at Ocean Way Nashville,â an EP featuring âHoly Water,â âDon’t Tread On Me,â âTake Me On A Ride,â âChild Of Loveâ and other pieces.
“Don’t Tread On Me” is a sure-fire concert anthem, with its country-rock-pop fusion and catchy chorus:
Get out of here, get on and go
No devil will walk on me
He is choking on the blood that flowed on that tree
No devil will walk on me
From lyrics to melodies to production, “Don’t Tread Me” was conceived in one day at a Young Life camp, said Martin Cash.
âIt’s always a pleasure to play live,â he said of the song. âAnd I think it really gives people the opportunity to be a bit like a battle anthemâ¦ to be used against the enemy.
“… I remember the message so often in it, and in a way, you can demand your freedom when addressing the enemy, and not be afraid to become fierce and competitive.”
When asked to explain who “the enemy” is, Cash said it was “fear, Satan, anything that is not really of God”.
âHoly Water,â which won a Grammy nomination for Best Performance / Song in Contemporary Christian Music, is another auditorium-suitable track.
The song also reached No. 1 on Billboard’s Christian Airplay charts,
Acoustic strummings and passionate voices precede common choirs and rich harmonies.
Walk these desert roads
Water for my thirsty soul
I need you
Oh i need you
Your forgiveness is like sweet and sweet honey on my lips … like the sound of a symphony to my ears … like holy water on my skin
“Meeting with God”
Franni Rae Cash said that at the heart of the guitar chords, drums and rhythms is a message “to bring unbelievers to the foot of the cross and to bring believers to the throne room.
“So with that, that just means writing music that anyone, no matter what they believe in, would want to listen to, (and he) would be attracted, hopefully (to the music), but also attracted to. the spirit (of the Lord). “
The launch of the Alive Festival, especially after the cancellation of last year’s three-day event, is a huge honor, said Ed Cash.
âThe stewardship, the mantle and the responsibility to get to do it,â he said. âWe don’t take these things lightly, so we just want to be good stewards of the moment and really do something specialâ¦ and not just be in party mode, but hopefully uplift the hearts of people who, hopefully have a meeting with God. “
Contact Ed at 330-580-8315 and [email protected]
On Twitter @ebalintREP
Live music festival
WHAT – Christian themed music festival with over 30 bands and musical artists
WHEN – From Thursday July 15 to Sunday July 18
TICKETS – Ticket packages and camping arrangements vary. For more information, visit www.alive.org/ticket-options